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First Purchases By Month of Year

Description

Compare the timing of members' first Personal Training purchase by the calendar month during which the purchase was made. The chart on the top shows the percentage of purchasers by month of the year; the bottom chart shows the percentage of total purchasers for each month of the year by various dimensions like Club, Membership Type, Gender, Age Group, Payment Term, and Purchase Type.

Possible Uses

  • Determine which months members are most likely to purchase Personal Training
  • Determine when members from different Age Groups are most likely to purchase Personal Training