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Net Membership Gain/Loss

Compare the performance of each location in terms of New Members and Lost Members. Filters allow you to select different clubs and view net membership by a variety of different dimensions. Select the new member metric that your club uses (see definitions below). Check out the monthly trends tab to see trends by club and other dimensions.  

Possible Uses

  • Compare YTD membership gain or loss across multiple clubs
  • Use filters to compare YTD membership gain or loss by Membership Type Group, Membership Type, Gender, Age Group, Payment Term, and Join Source
  • Click to view a specific bar's New and Lost Membership breakdown by various dimensions

Metric Definitions

  • New Members: count of members who have joined your club and have a "since date" in the time period selected (e.g. MTD).  Excluding any members rewriting, renewing, etc.  
  • New Member Unit (NMU): The number of members with an agreement date in the reporting period and an agreement type of New, Renew, Rewrite, Reinstated, or Add-on.  Not including Continual Renew or Continual Rewrite agreement types.
  • New Agreements: count of primary member agreements that are new in the time period selected.  This excludes secondary and dependent members, and rewriting or renewing member agreements.
  • Lost Members: Members whose status moves to inactive in the time period, due to cancellations or expirations
  • Net Member Gain/Loss: The difference between New Members added and Lost Members during the time period